An overwhelmingly significant portion of who people are is derived from their occupation. It has ripple effects not only to their own lives, but also to their spouse, children, dog, you get the point. Given the weight that career choices carry...it is really important to get this decision right. People desire to be fulfilled by what they do, to be aligned with a company that believes what they believe, and to work hard for something because it matters. I want to be a part of connecting resources to companies that matter.